Andrew BarlowAndrew Barlow — writing and ideas about technology, AI and building businesses.https://andrewbarlow.io/en-GBAI Is Becoming a Management Disciplinehttps://andrewbarlow.io/writing/ai-becoming-management-discipline/https://andrewbarlow.io/writing/ai-becoming-management-discipline/As AI becomes more capable and accessible, advantage is shifting from adopting the technology to repeatedly making better decisions about where it creates value.Fri, 19 Dec 2025 00:00:00 GMTIntelligence Is Becoming a Commodity. Judgement Isn't.https://andrewbarlow.io/writing/intelligence-commodity-judgement/https://andrewbarlow.io/writing/intelligence-commodity-judgement/As AI makes sophisticated intelligence cheaper and more abundant, competitive advantage may shift from accessing intelligence towards applying judgement.Fri, 21 Nov 2025 00:00:00 GMTClaude Is Becoming More Than a Chatbothttps://andrewbarlow.io/writing/claude-more-than-a-chatbot/https://andrewbarlow.io/writing/claude-more-than-a-chatbot/Claude's evolution from reasoning model to agentic coding system shows how frontier AI is moving from generating answers towards completing increasingly complex work.Fri, 17 Oct 2025 00:00:00 GMTAt Some Point, Someone Has to Own AIhttps://andrewbarlow.io/writing/someone-has-to-own-ai/https://andrewbarlow.io/writing/someone-has-to-own-ai/As AI spreads across the organisation, fragmented responsibility becomes a barrier to value. Someone needs to own priorities, implementation and outcomes.Fri, 19 Sep 2025 00:00:00 GMTYour AI Strategy Depends on People Using Ithttps://andrewbarlow.io/writing/ai-strategy-depends-on-people/https://andrewbarlow.io/writing/ai-strategy-depends-on-people/AI deployment doesn't create value by itself. Employee behaviour, trust, judgement, training and adoption determine whether AI becomes organisational capability.Fri, 15 Aug 2025 00:00:00 GMTAI Won't Transform Work Unless the Workflow Changeshttps://andrewbarlow.io/writing/ai-workflow-redesign/https://andrewbarlow.io/writing/ai-workflow-redesign/Adding AI to existing tasks can improve productivity. Larger business value may come from redesigning workflows around what AI now makes possible.Fri, 18 Jul 2025 00:00:00 GMTYour AI Doesn't Know Your Businesshttps://andrewbarlow.io/writing/your-ai-doesnt-know-your-business/https://andrewbarlow.io/writing/your-ai-doesnt-know-your-business/Frontier AI knows remarkably little about your organisation. Business value increasingly depends on connecting AI to the right proprietary context and knowledge.Sat, 14 Jun 2025 00:00:00 GMTThe Distance Between AI Capability and AI Value Is an Implementation Problemhttps://andrewbarlow.io/writing/distance-between-ai-capability-and-ai-value/https://andrewbarlow.io/writing/distance-between-ai-capability-and-ai-value/AI capability does not automatically create business value. The growing constraint is implementation: workflows, context, adoption, ownership and measurement.Fri, 23 May 2025 00:00:00 GMTAI Agents Are Moving AI From Answers to Actionshttps://andrewbarlow.io/writing/ai-agents-answers-to-actions/https://andrewbarlow.io/writing/ai-agents-answers-to-actions/AI agents move generative AI beyond answers towards actions, raising important business questions about workflows, reliability, permissions, context and value.Fri, 25 Apr 2025 00:00:00 GMTOpenAI o1 Changes What Businesses Should Ask of AIhttps://andrewbarlow.io/writing/openai-o1-changes-what-businesses-should-ask/https://andrewbarlow.io/writing/openai-o1-changes-what-businesses-should-ask/OpenAI o1 points beyond content generation towards reasoning, analysis and problem-solving, expanding where AI could create meaningful business value.Fri, 21 Mar 2025 00:00:00 GMTYou Can't Pursue Every AI Opportunityhttps://andrewbarlow.io/writing/you-cant-pursue-every-ai-opportunity/https://andrewbarlow.io/writing/you-cant-pursue-every-ai-opportunity/As AI opportunities multiply, businesses need to decide which deserve capital, leadership attention and implementation capacity — and which should wait.Fri, 21 Feb 2025 00:00:00 GMTSmall AI Improvements Can Create Enormous Valuehttps://andrewbarlow.io/writing/small-ai-improvements-enormous-value/https://andrewbarlow.io/writing/small-ai-improvements-enormous-value/Small AI improvements can create significant business value when applied to large revenue streams, repeated decisions, bottlenecks and high-volume processes.Fri, 24 Jan 2025 00:00:00 GMTAI Is More Than a Cost-Cutting Technologyhttps://andrewbarlow.io/writing/ai-more-than-cost-cutting/https://andrewbarlow.io/writing/ai-more-than-cost-cutting/AI business value goes beyond cost reduction. Explore how AI can affect revenue, capacity, decisions, customer value and entirely new capabilities.Fri, 20 Dec 2024 00:00:00 GMTSome of Your Most Expensive Decisions Are Invisiblehttps://andrewbarlow.io/writing/expensive-business-decisions-are-invisible/https://andrewbarlow.io/writing/expensive-business-decisions-are-invisible/Some of the biggest AI opportunities may be hidden inside everyday business decisions where small improvements in judgement create significant economic value.Mon, 11 Nov 2024 00:00:00 GMTThe Best AI Opportunities Start With Economicshttps://andrewbarlow.io/writing/best-ai-opportunities-start-with-economics/https://andrewbarlow.io/writing/best-ai-opportunities-start-with-economics/The best AI opportunities start with business economics. Find where AI can affect revenue, cost, margin, decisions, capacity and customer value.Wed, 16 Oct 2024 00:00:00 GMTStop Starting With AI Use Caseshttps://andrewbarlow.io/writing/stop-starting-with-ai-use-cases/https://andrewbarlow.io/writing/stop-starting-with-ai-use-cases/Businesses shouldn't start AI strategy with lists of use cases. Start with where economic value is created or lost, then ask where AI changes the equation.Thu, 19 Sep 2024 00:00:00 GMTYour Competitors Don't Need Better AI Than Youhttps://andrewbarlow.io/writing/your-competitors-dont-need-better-ai/https://andrewbarlow.io/writing/your-competitors-dont-need-better-ai/Access to AI won't create lasting advantage if competitors have the same technology. The real difference is how effectively businesses turn AI into value.Thu, 22 Aug 2024 00:00:00 GMTWhat If This Is Just the Beginning?https://andrewbarlow.io/writing/what-if-this-is-just-the-beginning/https://andrewbarlow.io/writing/what-if-this-is-just-the-beginning/AI doesn't need to become superintelligent to transform business. If useful intelligence becomes cheaper and more abundant, the economics of work change.Mon, 22 Jul 2024 00:00:00 GMTYour Mental Model of AI Is Already Out of Datehttps://andrewbarlow.io/writing/your-mental-model-of-ai-is-out-of-date/https://andrewbarlow.io/writing/your-mental-model-of-ai-is-out-of-date/AI capability is moving quickly. Business leaders need to distinguish permanent limitations from assumptions about what the technology couldn't do before.Thu, 20 Jun 2024 00:00:00 GMTThe Moment AI Changedhttps://andrewbarlow.io/writing/the-moment-ai-changed/https://andrewbarlow.io/writing/the-moment-ai-changed/AI didn't suddenly appear with ChatGPT. What changed was its capability, accessibility and the opportunity for almost every business to build with it.Fri, 17 May 2024 00:00:00 GMT